Friday, November 16, 2007

The Balance and Reason of it All - Nuffnang

The Balance and Reason of it all

The whole idea of my existence is about a certain balance. What kind of balance has the media achieved? What kind of balance am I looking for? What kind of balance is a reasonable man looking for?

The incumbent in his pretentious community dot comer demands that we patiently wait for advertisements, theoretically, we know that they do not have sufficient advertisers. Indeed if we do not have enough visitors to our blog, then why do they allow us to sign up for their service knowing we do not have enough? Is hanging a blue logo for them a reasonable trade off?

The incumbent t in his pretentious community dot comer demands understanding for their current predicament which is high cost of operational materials such as 20cent envelopes and ink and hence the increase of $1 when we cash out. Is that reasonable? If we do not reach $50 or $100 and qualify for cash out, do they not have a homogeneous operation cost? A moral yardstick of decision destroyed the confidence of the blogging public. Nuffnang charges you $1 because of bank charging them $0.50 per cheque and tell you the other $0.50 is for operation cost. How far can Nuffnang go in destroying the trust of the already skeptical consumer?

If indeed some (eg. Mister Larry Lim) said it is not fair for Nuffnang to absorb any charges, are not 50cent of the operational cost also not call absorbing but part of a term call overhead which is part of an equation of a business? Are they so fearful that if they do not take this opportunity to pass on $0.50 of their operational cost to every cheque issued they might not have a chance to do so? If indeed a cost is requiring processing the delivery of a cheque to a customer, is the figure $0.50 a double-dealing? Have they wanted $0.50 from each customer so much that they fail to understand the consequence of waking up a sleeping tiger? Something is very wrong with the kind of treacherous and perfidious values Nuffnang is operating.

I cannot explain it all other than call it pretentious dot commer! How far can we not believe what they did was not right if they cannot justify what they decided to charge you? We want an honest community dot commer yet they lock us up with a blue logo when we sign up and now even we made enough to cash out, our earnings are exploited. How are we to trust them if they do not have trustworthiness to start with? How fair is it to charge $0.50 without justifying so and organize events such as show screening for few hundred bloggers? Ladies and gentleman, you are paying for these show screenings. It is not balanced, it is not reasonable.

Now the community who are still hanging on to the blue logo is throttling breathlessly. The bloggers are not only not getting advertisements; they are to make believe a deception of paying for an operational cost. Who cares for the tail end bloggers if the tail end bloggers do not care for themselves? They are the cause of their own action. Nobody told them to sign up with Nuffnang? Let us not care for them. Indeed, let it not be remembered the tail end blog will never make money. Let’s concentrate on the celebrity blogs which can make us the money. Ladies and gentleman, I am the voice of the tail end bloggers. Nuffnang has become too hard not to be brittle.

With their refusal to counter public’s concern to allegations, now a statistical game has began, a game of who will leave Nuffnang, the cost of implementing $0.50 against the number of bloggers left, how it affect their earnings from celebrity bloggers, Is this not a fair assumption? In a true bona fide company, the owners will obligate and deliver. However in Nuffnang they promise and neglect like serving you a ten-course dinner with hawker food! That is the essence of a pretentious dot commer.


The unbridled greed of the owners had become the obsession of a company augmenting its wealth like an addict! No considerations, no regards and no hoopla for tail end bloggers. The populace that has served Nuffnang well in spreading the name from nothing had given Nuffnang the benefit of all doubts from beginning. One life cycle of that benefit is almost over. The first group of wounded are now slowly is coming to their sense. Will they affect the operation of Nuffnang? My answer is no, because operation of Nuffnang was never dependent on the lower tail end of the community once their name is spread and has covered the internet. They are now amassing fortunes from celebrity blogs and blogs which yield high traffic. The intent of amassing tail end blog is to beguile the trust of advertisers that they have a huge following and that purpose has long been served. They are expired in the eyes of Nuffnang. Read that again - You Are Expired In The Eyes of Nuffnang! If anybody thinks Nuffnang's self impose mute on the allegations are doing them harm, think again. Those who are not earning will leave; yes indeed they do not need you to hang their blue logo anymore. Those that are earning well (celebrity bloggers and high traffic blogs) will not leave because Nuffnang has allow them to make money. Those who leave will leave, those who won’t leave, would not leave. A public statement would not change an iota of that reality. They are clever in avoiding because it is going to do them no benefit by issuing any statement and keeping tongue-tied are not going to do them any further harm. They had made their calculations, now you know where the 2 owners of Nuffnang are considering being intelligent. They have made their calculations and decided not to take part in countering any allegations because they understood the new compact of their next move! Ladies and gentleman, their silence is loud and clear.

The Fifteenth quintessential assertion for your representative: Given the current circumstances of Nuffnang’s relentless, do you seriously believe that hanging on to that blue logo will make you money one day? Do you believe they have not betray your trust for coming up with a reason to make you sign up in the first place but refuse to even justify that reason now?

Discuss this post in the Asia's First Nuffnang Discussion Forum

If you find this site helpful, please leave your footprint on this site using the shoutbox on the right.



5 comments:

Anonymous said...

Actually in discussions I had previously with some friends, the true purpose of tail end blogs was speculated upon and this is the conclusion:

1) to advertise NN for free;

2) to use their hits (minimum 20) as a statistic to present to a would-be-advertiser the illusion that NN has a larger reach than its competitors.

BTW, it is my person opinion that while NN has not addressing all these concerns on their corporate site, but would choose to directly and selectively address certain bloggers by phone, emails or blog comments maybe puzzling to some, I have draw only a few conclusions one can draw from it:

1) Plausible deniability;
for e.g.
- xxx mistook what I said on the phone
- I didn't actually say that."
- This is my personal comments as an individual, not as founder or as an official NN spokesman

2) to prevent anyone from having a complete picture to discuss the matter at anytime. After all, who is going to track down every single blog to see all of Ming's comments to piece together the jigsaw puzzle? But a statement on the corp site would have served as the one single, easy reference for all commentators to use as ammunition. A lousy, badly worded corp statement may cause an even greater uproar which might result in an organised, united and concerted effort by bloggers to spread the negativity.

This method of 'damage control' is certainly unorthodox... lol

Calvin Mad said...

A very direct and simple analysis: towards an explanation to their behaviour.

Fahmi Raazali said...

There are truth with all of your talk...I have never got anything from NN. With Advertlets I got a little from my traffic. I just del all NN banner in my blog n replace it with advertlets.

Anonymous said...

Hmm...I never knew nuffnang has it's detractors as well. Good thing I haven't started any advertising yet, I will have to follow this trail of debate first.

Anonymous ® said...

wow..perhaps i should considered google adsense

Photo Sharing and Video Hosting at Photobucket

Quotes

To accuse this site of being the cause of Nuffnang's corporate behaviour is like the proverbial shooting of the messenger (of bad news)- Harry

No amount of media coverage or publicity can cover up for the lack of deliverance, in my blog at least. If any more friends (especially those with unique visits lesser than mine) ask me about Nuffnang, two words - FORGET IT! - Endoh

Maybe the person concern should reflect more on itself- Claudia

I got an ad this week! Can I boost earnings by asking more friends/visitors to visit my blog? According to Nuffnangs faq, What you earn depends on the number of Average Unique visitors you received in the week before your ad campaign is served. So by the time you know you got an ad coming, its too late to boost the stats. So play hard on your blog every week, not only on the week ads are served. That should keep you on your toes! - Anonymous

If a blog has lower traffic, we cannot ask the advertiser to pay fortunes for it. They pay based on how much traffic a blog gets.- Boss Stewie

... my latest Nuffnang Nike ad only garnered me.....$1.70 PUI!!!! Not even enough for Laurens daily allowance.- Honeymeow

An envelope also doesnt cost 20 cents, where do you buy your envelopes? If you want to charge $1.00, dont tell people its because of this and that, just charge it against their earnings. No one, except you, know how much they are making anyway. So why make the charge visible and risk the ire of the community? Consider that so many of the bloggers carrying your banner are giving you FREE advertising and at the same time giving you the means in which to make a living (without them you have nothing). - Entrepreneur | October 7th, 2007 at 8:28 pm

Labour includes time taken to print out the letter, verify the amount, pack it, and send it off. Labour is more or less subsidised and free in this instance. - Boss Ming

Whilst my peers are making money in comfy jobs in banks or consultancy firms, I have to rely on my family to support my mobile phone bill. Taking an allowance at the age of 24 is not exactly my cup of tea. - Boss Ming

In addition to this there is the postage fee, which by 1st local is 25 cents each (for a stamp). The envelope costs 20 cents each. This brings it up to 95 cents, which means 5 cents for the paper, ink and labour. - Boss Ming

Ive been hosting a Nuffnang banner on my blogs for almost 6 month. Until now I only earn RM1.40 from Firefly Skyscraper 2 which being displayed on my blogs from 01 Jul 2007 - 07 Jul 2007. I really don’t know why Nuffnang can’t gives me the good earning eventhough my blogs traffic is good enough - Anonymous

I also had quite a shock discovery in the past. I ran Nuffnang & Advertlets around the same time, interchanging their banner positions for experiment. 1 month later, while advertlets was earning RM100 (i did not do review for them), Nuffnang gave me only 20 cents! What a mystery. It still has not solved until today. Ppl say I didn’t earn much from nuffnang because of the low traffic but I doubt so. - Zul

With so many thousands(up to 10,000) of blogs *as claimed*, only a hundred or less blogs are selected to advertise. Where do the rest fit in? Nowhere. And so for 80-100% of the time, the remaining thousands run free advertisements for Nuffnang that screams at the eye 'I Serve Nuffnang Ads'. The waiting time is ridiculous and eventually if any, there is not enough Ads to get a Pay Cheque Out because of the minimum sum of $50 to withdraw plus the deduction of $1 for Administrative fee. - Molemole

Have you ever attended any Blog Parties organised by Nuffnang and got to meet other bloggers? Then again... most events (if any) are reserved for people 'closer' to Nuffnang's Co-owner aka Ming. You can almost guess who they are from the Feature Bloggers in the Web. They almost always appear at all Events and huddle together in one group that is almost impossible to penetrate or if you do, meet the hostile glare that says - we're in the middle of our own conversation and you're not welcomed, and you are made to look awkwardly out of place.- MoleMole

I have been using Nuffnang as part of my online monetization tools on one my high traffic blogs for quiet some time now and I am not at all happy with it! :-( I can’t believe that I only earned a pathetic Malaysian 0.30 cents from it. It is utterly ridiculous! I even made more money from Advertlets! I made the decision to totally remove my Nuffnang ads from my high traffic blog a few days back. -Homebis

Congrats on hitting 4k members. Having more members does push your operational cost up. But at the same time, the profits should be increasing at the same rate-if not higher. So if Nuffnang is able to increase their profits the same rate as their membership, then there shouldn't be any problems already. Right? But if Nuffnang is unable to increase their profits at the same rate as their membership, then I think even the $1 transaction fee isnt going to help the company in the long run. Is having more members pulling the company down? - Anonymous

Ming, if you have not get paid from advertisers, then will you return back us $1 when you finally get paid? - Sharon

Boasting about how much advertising they have to bloggers isnt exactly the right mentality to have. No matter how much advertisers you have, are of no meaning to blogger if they arent getting the adverts. Maybe applicable to high end blogs but please be sensitive to lower end. - Bupa

Please stay humble and not telling bloggers you have so much advertisers, if you really really have so much advertisers, then give us some advertisement!! - Cheeze

Ming - We have decided not to comment on the $1 issue, primarily because we feel it will divide the blogosphere and fan the flames of controversy.

Coward -Then why are you commenting here since you said your company decided not to comment on this issue? I see you commenting at several other blogs too. It seems to me that you are only commenting on your supporters blog and not your critics. Weird move I must say.

Timothy - Our clients welcomed us through the door and today we run campaigns for Maxis, DiGi, Honda, Nokia, Nestle, Uniliver, HUGO, Air Asia... you name it.

Coward -Tim, please stay humble, dont let these few adverts get into your head. You havent achieve nothing with these advertisers though i must say they are big companies. You should look at how those tail end bloggers are not benefitting from you doesnt matter you can attract the biggest company in the world

What is Nuffnangs stand? Are low traffic bloggers not worthy of any ads? If that is the case, why the 20 unique visitors limit? Why not raise it to 1000 unique visitors? The reason why this whole issue blow up to this scale is because nobody from Nuffnang came out to address the concern raised by the small time bloggers. Are small time bloggers not worthy a respond from Nuffnang? Is Nuffnang only for celebrity bloggers? Wait… I might not get a respond for this question too. After all, my daily traffic is too low.-Decay

Postings In Order Of Date

Comments In Order Of Date